Partnerships are an essential part of many successful loyalty strategies and customer relationship programmes. They help to increase customer engagement and improve commercial performance.
Using partners for special offers, recognition benefits, points earning and redemption and even joint product development all significantly improve the customer proposition. This, in turn, helps achieve a better programme performance.
Our specialist partnerships team has years of experience in developing appropriate partnership plans for our clients.
Agreeing a partnerships strategy that supports business objectives, brand values and customer needs is often challenging. But we can help you draw up a clearly defined proposition and make appropriate partnership contacts from our extensive database. Once that's been done, we'll manage these relationships, sourcing copy, visuals and handling commercial agreements on your behalf.